What is too much?

In the western world, generally speaking, we have a lot of “stuff”. From the industrial revolution, mass production and the internet – 3 society, world changing things that made “stuff” available to us all - we now have an abundance of things and information. It seems to us in the western world that we have a more than adequate supply of everything we need. In fact, if something breaks, we don’t even bother to fix it, we just get another one.Some stats show that there are 300,000 items in the average American home. Yet, 1 out of every 10 Americans rent offsite storage. So does this abundance of everything mean that we actually have too much? How much is too much and what do we have too much of?

  • Too much technology
  • Too much stuff
  • Too much to do
  • Too much food
  • Too much processed food
  • Too many people – over population
  • Too much info
  • Too quick
  • Too much power

The colors in trend are shown in abundant, bright vivid shades, set against a choice matrix of simple neutrals like black and white. Warm red and orange tones again run through this trend, but there are some bright complimentary shades including a translucent blue and scrumptious purple, that really make it pop.

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